SUPERGOODS

Supergoods started out in 2012 with a mission to promote a more sustainable lifestyle. In providing fair fashion in 3 stores and online, we aim to make a positive impact, together with our customers, in a world where fashion industry has too little interest in making things truly more fair and responsible.

1 out of 6 people in the world work in the fashion industry. Only an estimated 2% of them earn a livable wage. This organized poverty is not what we stand for. Supergoods only sells products from companies that pay their workers a fair wage, and that provide safe working conditions. This way, fair fashion changes lives. Transparency about working conditions is key for us, when selecting our brands.

To ensure the living wage we will never be able to compete with the fast fashion prices. We promote a fair price for our clothing, and avoid massive sales and big promotions. That’s why we never discount new collection early or with big percentage.

Fashion has to slow down, and that’s why we invest in styles which you can wear season after season.

Coordinates

• www.supergoods.be
• instagram.com/supergoodsstore